Black Creative: Race & The Advertising Industry
Genre: Documentary, advetising industry
Run Time: 57m
What is it like to be black in the predominantly white UK advertising industry? Several leading Black figures discuss their experience of race , diversity and representation and why the industry needs to change.
Meena Ayittey, Director
Cast & Crew
Meena Ayittey, director, writer, producer
Meena Ayittey is an award winning film director. From and based in London, her fascination with stories and human nature started from an early age. Through writing stories and making films she has developed a passion for providing a voice to marginalised communities and the voices those who often go unheard. It is this passion that has been a driving force in her work with subjects ranging from domestic abuse, mental health and race.
Her Recent Docu series collaboration Panasonic focuses on dispelling the myths and stereotypes that many African women face. with Her 2020 Black Lives Matter film ‘Mama’ made in response to the murder of George Floyd, earned her several accolades including a nods at Ciclope and awards at AICP, The Webbys, OnePointFour to name a few.
Women Of The Lens
Part of the ethos of Women Of The Lens is to support the learning and progress of those wanting to make head-way into the industry of film, broadcast and digital media.
Meeting people in the flesh is an important part of developing knowledge, contacts, influence and longevity in any industry.